Corporate Customer Experience Training Course | The World's First CX Certification

In-house Corporate CX Training - Content

The in-house corporate customer experience (CX) training course will follow all the skeleton and framework of our Global CEM Certification Program. It is developed based on the Branded CEM Method, which provides a strategic framework with 12 building blocks to formulate an effective CX strategy. It guides enterprises to take a resource revolution by aligning customer journey mapping with brand promises to create values for customers, derive Moment of Buying (MOB) and make Net Promoter Score (NPS) actionable. The method renders a complete CX roadmap from strategy formulation to step-by-step implementation.

The training is divided into six modules in two days. 

Day 1
Day 2
 9:00-
10:00		 Effective Experience
Principles ►

 9:00-

10:00

 Branded CEM ►
10:00-
10:15		 Coffee Break 10:00-
10:15		 Coffee Break
10:15-
11:15

Effective Experience Principles ►

 10:15-
11:15		 Branded CEM ►
11:15-
11:30		 Coffee Break 11:15-
11:30		 Coffee Break
11:30-
12:30		 Voice of Customer ► 11:30-
12:30		 Touch-Point Management ►
12:30-
13:30		 Luncheon 12:30-
13:30		 Luncheon
13:30-
14:30		 Voice of Customer ► 13:30-
14:30		 Touch-Point Management ►
14:30-
14:45		 Coffee Break 14:30-
14:45		 Coffee Break
14:45-
15:45		 CEM Strategy ► 14:45-
15:45		 CEM Implementation ►
15:45-
16:00		 Coffee Break 15:45-
16:00		 Coffee Break
16:00-
17:00		 CEM Strategy ► 16:00-17:00 CEM Implementation ►

For further enquiry regarding in-house program, please write to alice@globalcem.org.

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